Fine & Country

fine and country logoFine & Country is a Lincolnshire based estate agents and is the complete opposite of Remax. This was the next estate agents that I came across. Fine and Country are a lot close to the kind of estate agents I had in mind when thinking about an upper middle class property seller. It can be seen from the logo to the right and the screenshot that I took of their website, that this company has a much greater sense of elegance, in comparison to Remax. Their logo features the company name and a pillar, which is primarily used as a support to hold up things such as a roof, however they are popularly used in large, extravagant properties as decoration, in other words, they are not a necessity, making them more obtainable to those that can afford to spend on such luxuries, i.e. the upper middle class.  The colours that they primarily use are black, white, silver and gold. Their properties range between a value of £100,000 and £1,550,000, including both the more affordable properties and those that are a bit more upmarket. fine and country

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